Prumo Logística – Sustainability strategy
Given the growing relevance of the ESG agenda – environmental, social and governance- for the perpetuity of businesses, Prumo Logistics appointed Catavento to review its Sustainability Strategy. The project had as main focus the revision of the sustainability ambition and strategic guidelines for the Group based on context mapping, articulation with executives and specialists. Moreover, Catavento made recommendations of improvements in the sustainability governance model.
The first phase of the project consisted of trend mapping and a sustainability benchmark analysis of Prumo’s peers. Additionally, in this stage, more than twenty interviews between Prumo Board Members and executives were conducted. These interviews focused on capturing the perception on the business environment in which Prumo is inserted in and potential future opportunities.
Based on these inputs, Catavento recommended a new Sustainability Strategy for Prumo, including a new ambition, pillars, guidelines and metrics for performance evaluation. The approved project included multiple meetings with Prumo leadership. Lastly, it was also suggested improvements for the governance model in sustainability.
Finally, Catavento reviewed the existing initiatives focused on stakeholder engagement and recommended improvements through priority stakeholder identification, strategic guidelines and engagement targets.
Prumo Logística – Strategic plan (2021-2025)
In 2020, Prumo hired Catavento Consultoria to conduct the company’s strategic plan for 2021 – 2025. The project focused on the definition of the company’s mission & vision, strategic objectives, as well as short- and medium-term priority actions, through context mapping and recommendation of governance adjustments.
During the first phase of the project, the Catavento team conducted a trend analysis focusing on the energy sector. At the same time, it analyzed the impacts of COVID-19 pandemic on the sector, including potential developments in the global and national context.
In the second phase, Catavento conducted 6 internal interviews with the company’s top leadership and the subsidiaries’ CEOs. The interviews aimed to capture perceptions about the evolution of the business environment, including threats and opportunities for Prumo.
After the previous phases, Catavento conducted two strategic workshops with the company’s top leadership and subsidiaries’ CEOs. The first workshop aimed at defining the critical responsibilities of the holding company and consolidating the internal understanding of the main vocations of the company, while the second workshop sought to identify priority actions for the group’s business in the 2021 – 2025 horizon.
Based on the previous phases, Catavento recommended Prumo’s strategic plan, including mission & vision, strategic objectives, short- and medium-term priority actions, and metrics for measuring performance.
During the last stage of the project, adjustments were made to the company’s strategic planning cycle, including the definition of critical processes. Catavento recommended a new instance of internal governance to monitor the implementation of the strategic plan, including priority initiatives and metrics.